Bake your way
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Client
Manchester Foundation Trust Charity
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Brief
Create an identity for a new fundraising activity for MFT called ‘Bake Your Way’. It must appeal to both adults and children for them to get involved with the campaign.
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Approach
A mixture of eye-catching photography and fun illustrations creates a fun and bright campaign identity. Appealing to both adults and children, it is recognisable, and sits well as an extension of the MFT brand.
